Data Available in Magnify
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Mass demographic data packages include:
Pitney Bowes® GroundView for the U.S. and Market Bundle data for Canada
STI:PopStats® household & population data
Specific Premium Data Packages include:
MicroBuild® - on-the-ground, census normalized household and population estimates and projections
MicroBuild-HS - Segmentation data leveraging Acxiom®'s Personicx® at the household level distributed to MicroBuild households
MicroBuild-HE - Ethnic grouping by census block or block group utilizing the industry-leading ethnic encoding engine. Ethnic data packages include Summary Level, Hispanic Detail and Asian Detail.
MicroBuild-HD - Current, precise information such as income, net worth, home value, age and presence of children, utilizing the industry’s leading household-level demographic offerings.